Box Office: IT shatters records, including biggest horror opening, with astounding $123M weekend!

If one needed a crystalized moment to convey just how far the horror genre has come since its first seedlings in the silent era with classics like NOSFERATU, this weekend provided it. Andres Muschietti‘s IT, the second run at adapting Stephen King‘s bewildering epic of childhood fears run rampant, will end Sunday with $123.1 million in the till, off of a $35 million budget. Even if the marketing cost $50 million, which it almost certainly did not, the initial profits are considerable. Indeed, IT is already the biggest opening for a horror movie (or a King adaptation) in the history of the box office. It’s also the biggest September and Fall opening in recorded history and clinched the third biggest box office debut of 2017, beating out SPIDER-MAN: HOMECOMING. IT also was the second-largest opening day and weekend of any R-Rated film behind only DEADPOOL.

IT certainly performed better than HOME AGAIN, another thoroughly unremarkable romantic comedy, which will land in the second spot with $9 million. That makes for a $108 million difference between the top movie and its closest competition, and a $113 million difference between IT and THE HITMAN’S BODYGUARD, which comes in at third place with $4.8 million after three weeks in the top spot. After that, there’s no point in bringing up its relation to ANNABELLE: CREATION and WIND RIVER, which came in at fourth and fifth with $4 million and $3.2 million respectively.

What will be interesting is seeing how IT stacks up in its second frame, especially with another horror whatsit, Darren Aronofsky‘s MOTHER, hitting the multiplex. Even if MOTHER or AMERICAN ASSASSIN take the top spot next week (unlikely), IT’s already cemented its legacy and underlined the fiscal promise of modestly budgeted horror movies. And if the studios take notice — they should — expect a new flood of King adaptations to be hitting the theaters in the coming years.

Here’s your top five for the weekend:

1. ‘It’ $123.1M
2. ‘Home Again’ $9.02M
3. ‘The Hitman’s Bodyguard’ $4.85M
4. ‘Annabelle: Creation’ $4M
5. ‘Wind River’ $3.21M

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s